441. 3 Reasons You’re Not Getting Referrals (and How to Fix It)

Struggling to get consistent referrals? It’s probably not your rates—it’s your habits.

In this episode, Steve Kyles and Frank Garay break down the 3 simple reasons loan officers aren’t getting referrals—and how to fix each one with confidence and ease.

You’ll learn:

  • Why not asking for the business is costing you deals—and exactly what to say instead
  • How being invisible to your database is killing your pipeline (and how to fix it in under 2 hours/week)
  • What it really means to make life easier for clients and agents—and why speed, clarity, and reliability win

If you’re ready to generate more referrals without feeling salesy or overwhelmed, this episode gives you the roadmap.

Want help implementing this? Book your free strategy call at freedomplanningcall.com and we’ll help you build your Fast Action 90-Day Plan.

440. Decide and Do: Why Success Starts with a Non-Negotiable Commitment

You don’t need another quote, podcast, or plan—you need a decision. In this episode, Steve Kyles challenges you to stop waiting on motivation and start owning your commitment.

Discover:

  • The difference between a choice and a decision—and why only one leads to real results

  • How one originator went from 0 to 7 loans in 5 weeks by deciding to show up

  • The simple 90-day activity that changes your business (and your life)

  • Why feelings are fickle—and how to build a plan that doesn’t depend on them

Ready to stop hoping and start winning? Book your breakthrough call now at freedomplanningcall.com.

439. The Ask Is Everything: How One Simple Question Can 10X Your Pipeline

You’re making the calls. You’re having the conversations. But if you’re not asking for the business—you’re leaving deals on the table.

In this episode, Steve Kyles unpacks the real reason most loan officers struggle with lead flow: they’re not making the ask. You’ll learn:

  • Why “just keep me in mind” is costing you referrals
  • The exact script that converts at 18% from warm conversations
  • How one bootcamp graduate added 7 deals in a week by mastering the ask
  • The psychology behind why we don’t ask—and how to fix it

Stop being passive. Start being profitable. Book your custom coaching call at freedomplanningcall.com

Don’t forget to subscribe to the Loan Officer Leadership Podcast so you’ll never miss an episode!

438. Track It Like a Pro: The 6 Metrics That Matter 

Welcome to Loan Officer Leadership, your #1 podcast for Loan Officers who are looking for structure and success.

Your feelings aren’t facts. Your numbers tell the real story.

In this episode, your hosts, Steve Kyles share the six key metrics every loan officer should be tracking to eliminate guesswork, stay accountable, and build a predictable pipeline. 

You’ll learn: 

  • Why “busy” isn’t the same as productive—and how to know the difference 
  • The one shift that turns conversations into closings 
  • How 13 asks a day can get you 8–10 closings a month 
  • Why tracking removes emotional decision-making from your business 

Stop flying blind. Start tracking what matters.

Ready for a custom plan that leads to predictable closings? Book a free coaching session at FreedomPlanningCall.com

Don’t forget to subscribe to the Loan Officer Leadership Podcast so you’ll never miss an episode!

437. Change Your Belief, Change Your Business: Why You Don’t Love Prospecting (Yet) 

Welcome to Loan Officer Leadership, your #1 podcast for Loan Officers who are looking for structure and success.

If you’re avoiding prospecting, it’s not a time issue—it’s a belief issue. 

In this episode, your hosts, Steve Kyles share a personal story about how a mindset shift around prospecting transformed his business—and how it can change yours too.

Whether you’re stuck in survival mode or struggling to make the calls, this episode will help you reframe your resistance and find your why. 

You’ll learn: 
• Why your thoughts about prospecting are holding you back 
• How to rewrite your belief so calls become energizing, not exhausting 
• A simple exercise to flip the script from “I hate it” to “I love it” 
• How this mindset shift leads to more freedom, better relationships, and a stronger pipeline 

Want help putting it into action? Start with a free coaching call at FreedomPlanningCall.com

Don’t forget to subscribe to the Loan Officer Leadership Podcast so you’ll never miss an episode!

436. Why Saying “No” Will Save Your Business: Clarity, Focus, and Freedom

Welcome to Loan Officer Leadership, your #1 podcast for Loan Officers who are looking for structure and success.

The secret to growth isn’t doing more—it’s doing less of the wrong things.

In this episode, your hosts, Steve Kyles and Frank Garay dive deep into why learning to say no is the real unlock to loan officer success. 

You’ll discover: 
• Why dissecting what’s working beats obsessing over what’s broken 
• How the Be-Do-Have framework clarifies your business and life decisions 
• The truth about “busyness” vs. real productivity 
• Practical examples to filter distractions and stay focused on what moves the needle 

If you’re tired of being busy without results, this episode is for you. 

Ready for a plan that creates freedom? Book a free strategy session at FreedomPlanningCall.com 

Don’t forget to subscribe to the Loan Officer Leadership Podcast so you’ll never miss an episode!

435. How to Win More Listings with TV Exposure: Movtube Studio Deep Dive 

Welcome to Loan Officer Leadership, your #1 podcast for Loan Officers who are looking for structure and success.

Imagine giving real estate agents syndicated TV exposure—without the heavy lifting.

In this episode, your hosts, Steve Kyles and Frank Garay break down how Movtube Studio is giving loan officers a major edge when partnering with top-producing agents. 

You’ll discover: 
• What Movtube really is—and why it’s a no-brainer conversation starter 
• How to leverage TV syndication to win high-quality agent relationships 
• A simple call script to turn listings into loans 
• Why success with Movtube comes down to engagement and consistency 

This is a tool serious loan officers can’t afford to ignore. 

Learn more or schedule a demo: MovtubeStudio.com 

Don’t forget to subscribe to the Loan Officer Leadership Podcast so you’ll never miss an episode!

434. These 4 AI Shifts Will Reshape the Mortgage Industry—Part 2

Welcome to Loan Officer Leadership, your #1 podcast for Loan Officers who are looking for structure and success.

Ready to build long-term visibility and trust in an AI-first world?

In this follow-up to Part 1, Steve Kyles and Chris Johnstone go even deeper into what it takes to get found (and trusted) by AI—before your competition does.

In Part 2, you’ll learn: 
• Why Google Gemini’s new AI results make traditional SEO nearly obsolete 
• How to reverse-engineer where ChatGPT gets its recommendations 
• The hidden power of press releases and social proof in AI rankings 
• How to use AI branding as a door-opener with qualified real estate agents 

This isn’t about getting smarter—it’s about staying visible. 

Get help implementing it all: AIMortgageDeals.com 
Need a tactical plan to take more action?: FreedomPlanningCall.com 

Don’t forget to subscribe to the Loan Officer Leadership Podcast so you’ll never miss an episode!

433. These 4 AI Shifts Will Reshape the Mortgage Industry—Part 1

Welcome to Loan Officer Leadership, your #1 podcast for Loan Officers who are looking for structure and success.

AI isn’t the future—it’s already reshaping how consumers search for homes and loan officers. Are you being recommended… or replaced?

In this episode, your host Steve Kyles and AI/tech expert Chris Johnstone break down what every loan officer needs to know about Google’s latest AI announcement, how ChatGPT is changing buyer behavior, and what it means for your visibility, pipeline, and long-term business strategy. 

Here’s what you’ll learn in Part 1: 

  • Why Google’s Gemini rollout just changed search forever 
  • How to start showing up in AI-driven search results—before your competition 
  • The 4 things every loan officer must do now to stay relevant in an AI-first world 
  • The exact daily workflow Chris uses to train AI to recommend you 

If you want to stay ahead of the curve, be the loan officer AI recommends, and protect your brand from becoming invisible… this episode is your roadmap. 

Book a free strategy call with Chris’s team at AIMortgageDeals.com 
Need a tactical daily plan and scripts? Go to FreedomPlanningCall.com

Don’t forget to subscribe to the Loan Officer Leadership Podcast so you’ll never miss an episode!

432. These 3 Gaps Are Holding Back the Next Generation of Homebuyers

Welcome to Loan Officer Leadership, your #1 podcast for Loan Officers who are looking for structure and success.

What if the next generation wants to buy a home—but just doesn’t believe they can?

In this episode, your host, Steve Kyles is joined by Kristen Messerli, co-founder of FirstHomeIQ, a nonprofit on a mission to bridge the financial literacy gap and equip Millennials and Gen Z with the confidence and tools to become homeowners. 

You’ll learn: 

  • The top 3 reasons younger buyers feel stuck—and how to help them take the next step 
  • Why trust and education are the currency of modern marketing 
  • How loan officers can plug into the solution through FirstHomeIQ’s Ambassador Program 
  • Ways to build long-term pipeline by showing up as a local educator—not a salesperson 

If you’re passionate about impact, community, and pipeline growth, this conversation will show you how to turn all three into action. 

Learn more at firsthomeiq.com/ambassador.

Don’t forget to subscribe to the Loan Officer Leadership Podcast so you’ll never miss an episode!