135. Tackling It Head On…

Episode #135 – In this episode of the Loan Officer Leadership Podcast:

Steve and Frank Garay share great insight on this new episode of Loan Officer Leadership.

they discuss a topic that came up on The Breakfast Club, a new interactive zoom meeting run by Frank, that is open to all loan officers every Monday through Thursday at 8:30am EST. 

A loan officer who joined in on the conversation the other morning brought up the hurdle of going through a rough transaction from a “whale” that he had just built a relationship with. 

Tune in to hear Steve and Frank give a realistic and reliable process on how to tackle it head on by applying a method called VEI. What is VEI? Validate, Educate, Instruct. Listen in to learn more on how you can do this very same thing when and if this type of situation comes up in your mortgage business. 

Want to learn more ways to structure your team through anything you face? Jump on a FREE coaching call here.

134. Action Wins Over Inaction All Day Long

Episode #134 – In this episode of the Loan Officer Leadership Podcast:

The best podcast in the country for successfully structuring your mortgage business, host Steve Kyles is joined by guest, Frank Garay. 

Frank starts by telling us all about the Loan Officer Breakfast Club, a new & highly popular zoom call that happens every Monday-Thursday at 8:30am, powered by the Mortgage Marketing Animals. On this free live and interactive coaching zoom, loan officers nationwide have access to the top industry leaders and what is working for today’s business. Find out more HERE. 

Steve and Frank go on to talk about the most asked questions from loan officers that they are hearing. Making your calls and being consistent is one of the most effective answers to so many of the questions being asked. 

Listen in to this encouraging episode where Steve continues to stress that “action wins over inaction all day long.”

Take action today by jumping on a FREE coaching call with one of our top strategists. Select a time HERE.

133. Handle Increased Production by Learning to Structure Your Business

In this episode of the Loan Officer Leadership Podcast:

Do you ever find yourself wondering how to get more referrals from your current customers? In this episode, Steve Kyles and Lindsay LaBonte, a 100+ million-dollar producer discuss what she is currently doing to grow her business more than 30% in two months.

Lindsay recently joined the Freedom Club after becoming exhausted with the chaos that came with the wrong processes in place as business increased. She was looking for structure and a 30-hour work week. She found joining this program and having a mortgage coach provided her all the necessary direction and tools to do just that. 

Tune in to hear how that placement of a structured plan and procedure is working to train her team so that she can ultimately focus on what brings in the leads. 

Put the Daily Success Plan into your workplace and grow your business the same way. Schedule your free coaching call here.

132. Keeping It Real with Video Marketing

Episode #132 – In this episode of the Loan Officer Leadership Podcast:

Listen in to Loan Officer Leadership, the best podcast out there for loan officers wanting to better structure their mortgage business. 

Hear Steve Kyles and Carl White provide you with step-by-step guidance on how you can start video marketing today. You’ll learn what simple equipment is necessary, topic ideas you can use that is relevant to your audience, all while not worrying about what you look like or possible mistakes. 

Keeping it real will attract the right people.

We’ll give you our scripts & strategies on a one-on-one complimentary call. Schedule Here.

131. Create a Rhythm of Calling

Episode #131 – In this episode of the Loan Officer Leadership Podcast:

On this episode of Loan Officer Leadership, your host Steve Kyles is joined by Mike Cardascia in their series on daily disciplines that produce real results. 

Steve and Mike hit on the real efforts that everyone can put into their daily routines for a repeatable process. By prospecting two hours from 9am to 11am, uninterrupted, you can drastically change the outcome of loan production per month. When you are reaching out to your database, people appreciate the idea that you cared enough to make the effort, in turn building a tunnel to ask if anyone they know needs help as well. You’re reaching your database to reach their database.  

During a study in our mortgage coaching program, we have found that when you put this strategy into place consistently, it produces one to three transactions for every one hundred clients in your database. 

If you are ready to hear more proven strategies, jump on a free coaching call with one of our top strategists. Choose a time that works for you here.

130. ‘Just Ask’ – A Highly Effective Strategy

Episode #130 – In this episode of the Loan Officer Leadership Podcast:

The top podcast for loan officers looking to better structure their business, Steve Kyles and Mike Cardascia continue their series on how to put the Daily Success Plan into motion.

This episode clarifies what Tuesday is all about. At Mortgage Marketing Animals, we call this strategy ‘Just Ask’, which is used to give all parties in the loan transaction updates with a simple, yet highly effective form of communication – talking. You are a welcoming form of communication that they want to hear from. It shows them that you care about the level of expertise you are providing for both them and their clients. This leads to an open dialogue for you to JUST ASK.  

Find out in this episode what magic questions are proven to get 30% more business on top of your continued growth if this is done correctly and consistently.

Want the script to put this into action? Go to FreedomPlanningCall.com and we will help you put this plan into place for you. 

129. What Actions Get the Right Results For My Business?

Episode #129 – In this episode of the Loan Officer Leadership Podcast:

Have you ever asked yourself “what actions get the right results for my business?” On this episode of Loan Officer Leadership, your host Steve Kyles is joined by top mortgage marketing strategist, Mike Cardascia from The Mortgage Marketing Animals. 

Steve and Mike continue the conversation in mapping out the Daily Success Plan for you, one step at a time. They lay out the foundation and actions you need to be doing consistently to learn how to classify the levels of realtors and use the right scripts to align with each. 

Schedule here for a FREE call so we can go over your detailed plan to scale your business.

128. Solid Fundamentals and Consistent Activities

Episode #128 – In this episode of the Loan Officer Leadership Podcast:

Hosted by Steve Kyles, you’ll learn about the Daily Success Plan, a strategy that is proven to work to increase loan production. 

Fundamental activities should be a routine. Steve is once again joined by Mike Cardascia, a top strategist with Mortgage Marketing Animals, as they go over the basics that map out your Monday through Thursday routine. 

Basics like this are the ones that move the needle the most. 

Let’s face it, we give more value to our clients, and quite frankly, anyone around us, if we learn to run a business with less stress, more structure, and provide a better level of expertise. 

Tune in to learn how you can start the Daily Success Plan for your business.

  • Monday – Thor’s Hammer 
  • Tuesday – Just Ask
  • Wednesday – Past Client Database 
  • Thursday – Pre-Approved and Looking

Let us help you navigate the roadmap for your next 90-days. Schedule a complimentary coaching call here. 

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127. Words Are More Powerful Than You Know

Episode #127 – In this episode of the Loan Officer Leadership Podcast:

Your host, Steve Kyles is joined by Mike Cardascia, a lead strategist with The Mortgage Marketing Animals, who specializes in mapping out calculated plans for the success of loan officers.

Steve and Mike go back and forth on step-by-step wording that the loan officer can frame for the conversation leading to a more positive response.

Having a successful mortgage business is all about building meaningful connections creating long-lasting relationships.

The simple shifting of your words could provide a completely different way someone receives your delivery, ultimately creating a different response.
If you’re ready to map out your 90-day plan on a complimentary strategy call, visit www.FreedomPlanningCall.com today!

126. “Creating Your Dashboard – 6 Benchmarks to Measure That Help You Transition from An Operator to A Business Owner”

Episode #126 – In this episode of the Loan Officer Leadership Podcast:

Your host Steve Kyles, chats with Doug Cadaret, a mortgage coach with Mortgage Marketing Animals, as they drill down the 6 measurables in your business. 

You’ll learn how to become a business owner and not an operator. 

If you’re not measuring what is working, how will you replicate it and forecast your next steps for the future of your business? Steve and Doug stress the concept that your business processes should be referable, predictable, and consistent. Here is how they show you how to increase profitability and structure the process. 

  • What’s your profit on each loan?
  • How many loans are you closing in a sliding 90-day window?
  • What is the number of referrals each month?
  • What is the conversion rate?
  • How many days prior to funding are you getting the CTC from underwriting?
  • Setting a CCR standard of 30% referral before client closes out  

Connect with us one on one for your complimentary strategy call and learn how you can start measuring your business and processes for success. Click here to schedule.