I was thinking about you and wanted to share this because I believe it could make a big difference.

The one thing holding you back might not be what you think. I know that feeling—you put in the work, and yet, something’s missing.

Most of the time, it’s not about doing more. It’s about making one small tweak. I know that frustration—working hard but still not getting the results.

You’re already showing up. You’re making the calls and having high-value conversations. You’re putting in the work every day.

But what if one small tweak could change everything?

Let me ask you: Are you working with qualified agents?

I recently spoke to a loan officer who had closed $100 million in a single year. His story felt so familiar to me—and maybe it will to you too. Incredible, right?

But when we spoke, he said, “For the last two years, I’ve felt lost. My business has dropped significantly. Now I’m only closing a handful of loans each month.”

I know that feeling—being at the top, and then suddenly wondering where it went wrong. It’s frustrating, it’s draining, and it can be lonely—but you’re not alone.

He was still making the calls, still putting in the work—but something just wasn’t clicking. I’ve been there too—doing the work, yet feeling like something was off. It’s tough, and it takes a toll. But here’s the good news: there’s hope… keep reading.

And you know what we found? It was simple but incredibly powerful: he wasn’t focused on working with qualified agents.

Maybe you’re doing the same thing—spending time with agents who used to be qualified, but as the market has shifted, they no longer have the same level of business. I’ve been there too—sticking with comfortable relationships, not realizing they can’t send the referrals they once could. You love these relationships, but the reality is, they simply can’t send you the business because they’re no longer qualified.

A qualified agent is someone closing at least eight buy-side transactions per year. If an agent only does four deals a year, how many referrals can they realistically give you? Maybe one. Maybe two. Maybe none.

Here’s the thing: typically, you’ll close one in four clients from relational referrals. If you’re spending your time with agents who aren’t qualified, you’re putting in a lot of effort for very little return.

When we looked at his business, it wasn’t about making more calls or doing more activities. It was about focusing on the right real estate agent partners.

Here’s the great news—by making that one small tweak and focusing on qualified agents, he got back on track. He returned to the volume he was used to.

So let me ask you: Are you focusing your time and energy on the right people? Are your partners truly qualified?

If we can refine just one part of what you’re doing, you’ll see even bigger results.

Here’s what I want you to do:

1. Identify the agents you’re working with today. Are they truly qualified?
2. Decide to focus your outbound prospecting sales activity time with the agents who can actually refer business—and make sure you ASK for the business on every call.
3. Track your results. You’ll be amazed at how much difference one small shift can make.

You’re not just a loan officer—you’re a pro.

Imagine closing more loans, with fewer headaches, without working extra hours—feeling like you’ve unlocked a whole new level of momentum.

Are you ready to make that one tweak and see the results for yourself?

Schedule your 15-minute “Results with Steve” call so we can identify that one small tweak to exponentially grow your results.

Let’s take massive action together.

Have you ever woken up and just didn’t feel like doing that one activity you know will bring the results you’re looking for?

I’ve been there too.

The other day on the Loan Officer Breakfast Club, I heard something that really hit home:

“Champions are made on the other side of ‘I don’t feel like it.’”

How true is that?

We’ve all had those days where the motivation isn’t there, but we still know what needs to be done. What I’ve found is that real champions take massive action, and the feelings follow later.

There are two types of loan officers:

1. Those who are driven by feelings.
2. Those who are driven by routines that consistently deliver results.

Here’s what I’ve noticed: when I’m surrounded by a community of people moving in the same direction, I’m no longer waking up every day deciding whether I’m going to do the right sales activity. The decision has already been made. I’m just stewarding the decision.

That’s what champions do.

And here’s what makes it easier:

When your part of a community that’s seeing real results from simple, daily actions, the process becomes second nature. In the 8-week boot camp, we dedicate an entire week to building a routine that removes feelings from the equation. We focus on:

• How to create margin by taking the right things off your plate.
• How to establish routines that keep you accountable in a cool, non-pushy way.
• How to focus on activities that bring the most results—like the ones that helped you close your last five deals.

If you’d like to be part of this and get front-of-the-line access to the next boot camp when pre-registration opens, click here to join the list.

This boot camp is changing lives—here’s a story I think you’ll appreciate:

Testimonial Highlight:

David Mendez was closing around $1 million a month. After graduating from the 8-week Bootcamp, he now has over $5 million in his pipeline. His success came from building the right routines that scaled his business without adding extra hours.

Have you ever been putting in the work, making the calls, and following up, but the results just don’t seem to match the effort?

I’ve been there, and I know how frustrating that can be. You’re doing everything right, but it feels like something’s missing. 

It’s not your fault—sometimes, we simply overlook one key area: strategically asking for the business. And that’s often where we leave money on the table.

That’s exactly what happened to Jarrod Manley. He was already making high-value calls, but he wasn’t consistently asking for the business. 

Sound familiar?

After joining my boot camp, Jarrod made one small tweak. He learned exactly who to call, what to say, and how to confidently ask for the business without feeling salesy. The result? 

In just one week, Jarrod added 5 loans to his pipeline, totaling $1.4M!

Here’s the thing—it wasn’t a complicated strategy. It was simply about being intentional with every call and having a clear ask.

What if you could close even more of the business you’re already working on, just by making this one small adjustment?

As a pro, you know that every call should have a desired result. It’s not about being pushy—it’s about asking for the business in a way that feels natural and effortless. 

When you approach each call with that mindset, you’ll start closing more deals with less effort—because that’s what pros do.

If you’re ready to stop leaving money on the table and want to know exactly what to say to close more loans, let’s hop on a 15-minute Results Call. I’ll walk you through the simple tweak that worked for both Jarrod and me—and show you how it can work for you too.

Click Here to book your 15-minute call with me now.

Bill Egan just shared a huge win with me, and I had to pass it along.

He’s absolutely nailed down what I like to call “The Question,” and it’s opening up serious opportunities.

Here’s what happened:

Bill called a top-producing agent who was dismissive at first. She asked him to just send over his rate sheets, saying, “I can get all the info I need from those,” while she was at lunch with a client.

Now, most people would walk away at that point.

But not Bill.

Instead, he asked her one simple question:

“If I could show you how to close 8-16 more deals per year without you doing anything extra, would you give me 30 minutes of your time?”

That question got her attention.

She said yes, and Bill immediately locked in a Zoom meeting for next Wednesday at 9:30.

He’s ready to wow her with a presentation that’s all about delivering real value—real referral leads that close at a high rate, not gimmicks or TikTok-style leads.

What’s even cooler?

It’s not a sales trick. Bill can deliver exactly what he promised because he’s got the process to back it up.

The takeaway here?

Bill’s not waiting around. He’s out there doing the work, taking action, and focusing on real prospecting that actually moves the needle.

That, my friends, is what you call courage.

And success always follows those who are brave enough to take action.

When you’re ready for help with “how to” and “who to” to get even more loans, Schedule a Call with Me – HERE.

I got your back.

I was shocked to learn that if you want to beat 90% of your competition, all you need to do are two things:

Show up consistently and show up with a great attitude.

That’s it. You’ll beat 50% of the competition just by showing up, and another 40% by having the right mindset.

Sounds simple, right? Then why don’t more people do it?

Here’s what I’ve discovered: The hardest part is consistency. It’s easy to show up every now and then, but showing up daily, especially when you don’t feel like it, is the real challenge.

I’ve been there, and it’s not your fault—no one teaches us how to stay consistent.

What’s helped me over the years is building a routine that keeps me moving forward even when I don’t feel like it. 

Pros rely on their calendar, not their feelings. When my calendar tells me what to do each day, I show up.

The second key? Surround yourself with winners.

When I’m around people who are driven to play big and build real businesses, they inspire me to stay committed. When it’s just me, it’s easy to skip a day. But if others are counting on me, I’ll be there every time.

So, here’s my advice: Schedule the one or two sales activities that matter most every day and join a thriving community of winners who are counting on you to show up and play big—even when you don’t feel like it.

You’re not just a loan officer; you’re a pro.When you’re ready to put a results-based routine to work and see what a thriving community can do for you, [Let’s Chat Here] and we’ll have a private, 15 minute call on how I can help you close even more loans.

Here’s a simple insider tip I thought everyone knew. But first, a quick backstory.

Recently, I was working with a loan officer who had just joined my team from another company—ugh, we’ve all been there. Nobody enjoys making a move, but hey – when you work a plan that will make you an extra $125K a year on top of what you made last year, it might be worth it. 

Anyway, making the move brought up both a simple problem and an even simpler solution to help her close even more loans quickly, which is the whole point of this message to you today.

The problem: She needed to reach out to her real estate agent partners and past clients to let them know in a cool way, about her move, more importantly, how it would help her serve them even better.

The solution: We put together a strategy to share the good news and update her contact information. Make it easy for people to reach you, right?

We worked on when to call, what to say, and set daily goals…

But here’s the real insider tip.

Insider Tip #47: After each call, send a follow-up text with your updated “contact card” from your phone. That way, they can update your info with just one click. Super simple, right?

A lot of people don’t realize this, but your phone can save all your contact details—your phone number, email, address, even social media handles and a professional photo. Once you text it to someone, all they have to do is click update, and boom—they have your info.

I was surprised to learn that many people didn’t know about this feature—I thought it was common knowledge! But apparently not.

Here’s a quick checklist for your contact card:

1. Headshot: Make sure to use a recent, professional, and friendly photo. Don’t forget to smile! (avoid the temptation of the 20-year-old glamor headshot of yourself)
2. Contact Info: Include your phone number, email, and website for loan applications or more details.
3. (Optional): Want to go the extra mile? Add your social media handles, but it’s totally optional.

Now, share it with your network and make it as easy as possible for people to reach out when they need a mortgage, and your name and picture pops up automatically when you call them so that they know it’s a friendly call and not another spam call…

…the more people that answer when you call = the more $$$$ you’ll make. 

By the way, your welcome ☺

Remember, you’re not just a loan officer—you’re a pro.

I heard something today that really encouraged me…

I have this loan officer in my branch, a super successful guy, who started off a few months ago at 0 to 1 loan a month and in short order, he’s already at 3 to 4 loans a month with us working together.

Here’s what he said his secret sauce was…

When you’re doing the loan-getting activity, we tend to remember the people that beat us up a little bit, right? It happens to all of us from time to time.

And I get it, I hate getting beat up too. The thing is we tend to dwell on that 1 out of 10 rejection and not the other 9 who were very pleasant, and we ended helping them and getting paid for it. (here’s the secret – read on)

He said what he does is he focuses in on the wins.

He focuses in on the people that say “yes”. 

So instead of his brain going to the last 10 calls where 1 guy was a jerk, he thinks about the other 9 that were pleasant.

I just wanted to share that with you: focus on the fans, don’t focus on the people throwing rocks. Focus on the fans.

I’m a fan of yours and I believe in you. Thanks for letting me be part of your day.

I used to struggle from time to time on why agents would refer their leads to me until I worked on this list. (read on)

Ok I didn’t work on the list by myself, I love getting super smart people together like you and me, sharing ideas back and forth, and at one of these we came up with 101 reasons why Realtors should refer buyers to our mortgage company.

If you want a copy of the list, I’ll send it to you. (no charge). Let’s just call it a random act of coolness.

So just send me an email to Support@LoanOfficerLeadershop.com and say “I want the 101 Reasons list” and I’ll send it to you.

In return, I’d like to hear from you anything we might have missed so we can add to the list. Your contribution matters…that’s how this works around here.

An interesting thing happened on the Loan Officer Breakfast Club.

Keneath Brantley, a producing branch manager out of Mustang, Oklahoma was sharing with the group what she’s doing to close 10 loans this month.

I know, right?!? 

Where in the heck is Mustang Oklahoma?

Isn’t inventory supposed to be tight?

How is she closing 10 loans this month in a small town?

AND…(we’ve all heard this one)

With higher rates, people aren’t buying.

(in a voice of exhaustion)

Someone, please tell her this isn’t supposed to happen…LOL (read on)

I asked Keneath, “what was the secret sauce?” There had to be something more…maybe a magic bean or widget…something!

What she said might surprise you. 

She said, “I’ve learned that I am enough.” WOW. That’s a powerful statement. 

No widgets needed…no magic bean or secret sauce needed. I’ve learned that YOU are enough. 

I want to encourage you today that YOU ARE ENOUGH. You have what it takes AND you can control your destiny. 

Current markets, interest rates, inventory, the size of your town or city don’t control your success, YOU and taking the right action does.

Remember, you and your right actions are enough. You totally got this.

Back to my dear friend Keneath, it all started with a simple phone call, the same phone call we’ll have with you where we mapped out the right actions together.

Meet me HERE (no charge)

Have you ever found yourself shaking your head and saying, “I am SO BUSY!”?

Wow, I know what that’s like.

Here’s a weird thing…

I have found that loan officers closing 1 or 2 loans a month can be just as busy as loan officers closing 8, 15, or 20 loans a month.

Busy chasing documents. Busy clearing conditions. Busy answering questions. Busy putting out fires… the list goes on and on.

Again – busy, busy, busy…sound familiar?

Often, we get praised for being busy when in fact, it may be the worst thing for our business.

Being busy does not mean we are making money or doing the loan-getting activities that helped you bring in your last 5 deals.

You see, the secret of the higher producers (who are often not as “busy” as the loan officer closing 2 loans a month) is a secret worth knowing.

Being “busy” doesn’t solve the problem. Being able to do loan-getting activities does.

You got to hear this case study…

Ryan Leese. He’s less than 1 year in the business and has been consistently closing 1 or 2 loans a month and “busy”. Remember what we said above…busy, busy, busy…

We worked together in my virtual 8-week bootcamp and found out that when we focused on “loan-getting activities” and got out of the “busy,” amazing things happened.

In 8 short weeks, Ryan leaned in and put this plan to work…guess what?!?!

I spoke with him last week and he just put his 8th loan in the pipeline for next month’s fundings.

With a few easy tweaks in his business, he has gone from being “busy” with little results to getting chill with big results.

He chose to take action instead of being “busy.” He committed to a plan, showed up, and did the work. You know what he realized? He had the ability to take control of his life, business, and results because that’s what pros do.

You’re not just a loan officer; you’re a pro. It’s my belief, if Ryan can do it, so can you.

You totally got this. When you’re ready for help with how to remove the “busy” and what to focus on that will give you “first, fast, results” to get even more loans, just GO – HERE.