Loan Officer Leadership

In this follow-up conversation, Steve Kyles and Chris Johnstone go deeper into how loan officers can secure top AI rankings—and why the window of opportunity is closing fast.

Learn how to:

• Train ChatGPT to recommend you as the go-to local expert
• Set up automated AI tasks that create weekly content, emails, and blog posts
• Build lasting visibility across ChatGPT, Gemini, Grok, and beyond
• Use product-specific AI chats to dominate niches like VA, FHA, and Fix & Flip

Don’t wait. AI is already referring borrowers. Will it recommend you?

→ Grab Chris’s free 5-day prompt pack at loanofficerbrand.com

Want help putting this into action? Book your free call now at FreedomPlanningCall.com.

What if the key to crushing call reluctance wasn’t just better scripts—but becoming someone else entirely?

In this episode, Steve Kyles and Frank Garay unpack the powerful concept of creating an alter ego to step into confidence, consistency, and bold action when making prospecting calls.

You’ll hear:

• How high performers like athletes and entrepreneurs flip the mental switch
• Why “I’m not worthy” is a hidden belief keeping many LOs stuck
• Steve’s personal story about how childhood fear created hesitation—and how he broke through it
• How to start taking imperfect action before you feel ready

Anything worth doing is worth doing badly—just get started.

Need help building confidence and consistency in your outreach?
Book a free call at FreedomPlanningCall.com.

In Steve’s Masterclass, he taps into his 23+ years of experience to share the exact scripts, questions, and mindset shifts that help loan officers consistently close more deals.

He unpacks the art of asking for commitment without sounding pushy—and how to identify objections before they derail the deal.

You’ll hear real-world stories, simple frameworks, and the practical language Steve uses every day to create trust, manage expectations, and boost conversion rates.

If you’re ready to take the guesswork out of your pipeline and start building more predictable income, this session is a must-watch.

Want to talk through how to apply this to your business?
Let’s map it out together at FreedomPlanningCall.com.

Most loan officers treat Facebook ads like digital billboards—selling 24/7. But what if being human was the secret to breaking through the noise?

In this episode, Steve Kyles is joined by Chelsea Gardner of Fully Aligned Marketing to break down how to run targeted Facebook and Instagram ads that actually get seen, remembered, and engaged with.

You’ll learn:

• Why your ads should look more like your personal posts
• How to blend life + business using the “Touch, Teach, Tell, Sell” method
• Examples of simple $5/day ad ideas that build trust and top-of-mind awareness
• What to do if you’re running ads but still getting no engagement

Stop selling. Start connecting.

Need help launching or optimizing your strategy? Book a call with Chelsea at FullyAlignedMarketing.com.

Want to workshop your own ad approach and walk away with real clarity? Step into a personalized planning session at FreedomPlanningCall.com—because breakthrough results start with better conversations.

Anything worth doing is worth doing badly—just get started.

Most loan officers stay busy—but not productive. In this episode, Steve and Frank unpack a powerful concept from the Loan Officer Breakfast Club: identifying the signal (what drives revenue) versus the noise (everything that doesn’t).

You’ll learn:

• How to audit your day and isolate your highest-value activities
• Why your “noise” is someone else’s “signal”—and how to hire for it
• How limiting beliefs like “I can’t afford help” are keeping you stuck
• Why asking “What would it look like?” is the key to building the right team and the right calendar

If you’re ready to stop drowning in distractions and start scaling with clarity, structure, and leverage—book your free strategy call at FreedomPlanningCall.com.

Anything worth doing is worth doing badly—just get started.

We’re halfway through the year—and it’s time for a gut check.

In this episode, Steve and Frank break down:

• Why July is the most important time to self-assess
• The real reason you’re not hitting your goals (hint: it’s not lack of time)
• How to fix what’s not working and double down on what is
• The simple daily metrics that drive predictable closings

Whether you’re ahead of your goals or still stuck at the starting line, now’s the time to regroup and recommit. If you’re ready for clarity, structure, and accountability to finish the year strong, go to freedomplanningcall.com.

Anything worth doing is worth doing badly—just get started.

Welcome to Loan Officer Leadership, your #1 podcast for Loan Officers who are looking for structure and success.

In this powerful and personal episode of the Loan Officer Leadership Podcast, your host, Steve Kyles, sits down with Frank Garay to unpack a mindset that changes everything: there’s no way out—just through.

Frank opens up about how embracing this principle has impacted his family, his marriage, and his approach to navigating life’s biggest challenges.

Together, they dive into what it really means to be “all in” and how that level of commitment can unlock new levels of growth and resilience.

As a bonus, don’t miss Steve’s recommendation to check out his brother’s inspiring book, Unstuck and Unstoppable, at https://www.jimnkyles.com/.

Ready to break through and grow? Book your free Freedom Planning Call now at freedomplanningcall.com

What if every listing turned into a referral opportunity—with zero gimmicks?

In this episode, Steve Kyles and Frank Garay break down how Movetube is changing the game for loan officers and their agent partners. If you’re looking for a strategic, modern way to stay visible, deliver real value, and multiply your referral business, this is it.

You’ll learn:

• How Movetube helps agents get more listings syndicated across major streaming platforms
• The power of pairing 13 conversations a day with a true value tool
• Why agents actually want this platform—and how to use it as a relationship accelerator
• How upcoming AI integrations are creating smarter, faster lead engagement

Whether you’re originating solo or building a team, Movetube might be the sharpest tool in your belt.

Want a behind-the-scenes look?
Visit movetubestudio.com and click “Loan Officers” to try the 24/7 demo and meet Jenny—the AI that’s changing the way listings convert.

Struggling to get consistent referrals? It’s probably not your rates—it’s your habits.

In this episode, Steve Kyles and Frank Garay break down the 3 simple reasons loan officers aren’t getting referrals—and how to fix each one with confidence and ease.

You’ll learn:

• Why not asking for the business is costing you deals—and exactly what to say instead
• How being invisible to your database is killing your pipeline (and how to fix it in under 2 hours/week)
• What it really means to make life easier for clients and agents—and why speed, clarity, and reliability win

If you’re ready to generate more referrals without feeling salesy or overwhelmed, this episode gives you the roadmap.

Want help implementing this? Book your free strategy call at freedomplanningcall.com and we’ll help you build your Fast Action 90-Day Plan.