Welcome to Loan Officer Leadership, your #1 podcast for Loan Officers who are looking for structure and success.
In this episode, your host, Steve Kyles is joined by digital marketing expert Chelsea Gardner to break down how loan officers and branch managers can use targeted ads to stay in front of the right people and make prospecting easier.
They cover:
- Why visibility is key and how to build it affordably
- The power of targeted lists for past clients, realtors, and referral partners
- What type of content works best to create engagement and generate leads
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